SF Conference Call

[Danhockey04]

3rd quarter results: click here

-Talks about their goals, friendliness, cleaniliness and others
-Value was down, revenue was remained flat.
-People spending more at the parks in food and merchandise

Results in summary:
-Strong growth in guest per capita by 12-13% increase
-Revenue per cap increased to $37.89 per quarter
-Guest spending grow by 12%
-Sponorship revenue 8.21 million in the quarter, on pace for $29 for the year
-25.1 million attendance
-Reduced season pass attendence
-NO closed.
-Group sales decreased.
-Not blaming weather, but had a small effect.
-Was 1% down on total revenue from last year
-Fright Fest set record revenues (grew 3%) with:
~~family by day, fright by night (sounds like last year)
~~fewer discounts
~~fewer promotions
-Sale of parks:
~~50 interested parties
~~a complete package of 6-9 parks
~~conclusion to the process before the end of the year
~~if selling to who or keeping parks

Other:
-acheived major goal, getting more families to all parks, stay longer
-guest satisfication still remain above the 5 year high
-Encouraged about next year from a strong end of the year
-Kodak is another alliance sponsor
-In process with LoQ, flashpass system for all parks that carry flashpass
~~Flashpass and gold pass (further up in line)
-Make reservations for rides while being somewhere else, new wireless pagers
-More branded food products
~~announce Dec. 12
-PDA on-ride photos, email to phone or PDA after paying
-Ride cameras and film you and you can buy the DVD.
-Characters are successful, raised WB merchandise 10% in revenue
-Package pick-up, no more carrying around your gifts or souverniers.
-More offerings online: VIP program, Brunch for Bugs, Flashpasses, Meal Vouchers
-Credit Cards in food stands
-More Preferred Parking

Product:
-Security incidents down 23%
-Late season pass height, sold many season passes late August
-Better staffing next year
-More full-time supervisors
-Thursday night concert series at all branded parks in summer: Shian just signed
-Operation Spy Girl stunt show, like the show 24.

Marketing:
-Year 1:Fix the product
-Year 2: market that better product
-buying media for summer months
-Holiday advertising (season passes as stocking stuffers)
-Market season passes
-Dream Night
-In all Cosco within 150 miles of a park selling season passes

Season Pass
-Get free passes for Mother's Day, Father's Day, and other days (more than last year)
-early ride times at SFGAdv
-They will be getting raised to some price

-They want to develop the excess land within the future adjacent to SFGAm, and yes, they own quite a bit of land there. Third largest excess land property in the chain. They would rather sell the package of parks than sell this land cause they could make a nice addition to the park. EDITED TO CLEARIFIED

December 12:
-Budget details
-park sale update

[Jackluver18]

Thank you, I hope they have some great things planned for next year

[RagingBullrider12]

wow they sure had a big conversation

[BP317]

The key to everything here lies in

-Better staffing next year

If they're going to offer all these new Flashpass and package holding programs and all that, they need to improve staffing. And they cant do what they did last year which is "improve staffi....oh wait attendance is down...kill staffing kill staffing!!"

[Danhockey04]

They just talked about the Flashpasses, the LoQ company will employ everyone that will be involved in Flashpass sales. Also, the picture people at the front and with the characters will be provided and employed through Kodak as a business partner.

[rb1]

Thanks for posting it Dan. Sf should take good care of their employees if they want more people or better staffs to work for them give them more benefits or incentives do anything to make the people want to work for GA the company should figure something out. Good plans so far I hope they come up with more better plans and ideas to make our day at GA more fun in 07.

[w00dland]

-They want to develop the excess land next to adjacent to SFGAm, and yes, they own quite a bit of land there within the future. Third largest excess land property in the chain. They would rather sell the package of parks than sell this land cause they could make a nice addition to the park.

That could be screaming hotel + maybe indoor water park in a few years.

[Danhockey04]

Thanks for posting it Dan. Sf should take good care of their employees if they want more people or better staffs to work for them give them more benefits or incentives do anything to make the people want to work for GA the company should figure something out. Good plans so far I hope they come up with more better plans and ideas to make our day at GA more fun in 07.

Shapiro did mention he was looking for better incentives for employees. He is working with Mercer. Also, he talked about how the college kids take off work 2 weeks early before they leave to go back to college and how that kills staffing.

[SFGAmfreak4life]

Where is the extra land that you are talking about.

[SFGAm Shock Wave]

^ Exactly what I was thinking SFGAm + Extra land =

[Jackluver18]

-Package pick-up, no more carrying around your gifts or souverniers.


im drawing a blank here so meaning what?

[SFGAm Shock Wave]

^ You buy something at a shop during the day. Instead of having to carry it around with you all day, you pick it up on your way out at the end of the day.

[RagingBullFan]

Disney does the package pickup thing.

Basically say you buy something in a shop. Rather than carrying it around the whole day or putting it into a locker you can have them hold it for you.

Then when you are ready to leave the park you go to the front of the park (I think that store is Flags (or whatever it is)) and pick up what you bought earlier.

[Jackluver18]

That's a cool idea

[Aaron084]

If you stay at a Disney resort, they'll usually deliever it to your room for free. That's an awesome perk, for sure would push me to buy something. I'd be nice if Six Flags packaged your merchandise and had a pick up booth near the park entrance.

[Carlo]

They already tried packaged pickup at SFGAM this year. They scarped the idea because no one was using it.

[!)EJAVU-FAN!]

^ You buy something at a shop during the day. Instead of having to carry it around with you all day, you pick it up on your way out at the end of the day.

Exacto! I learned that a few years back.

[RagingBullrider12]

Wait, what do they mean by no closed?

[BP317]

No parks were closed this season, hopefully though they get rid of a lot of them this offseason.

[Danhockey04]

Wait, what do they mean by no closed?

That was supposed to mean, SFNO, New Orleans, was closed this year and not in the total profits and revenue.

[[jonrev]]

SFNO is done for good and Six Flags is trying to get out of their lease.

[Carlo]

From what I heard Six Flags can not get out of the lease and they will have to rebuild the park. Expect opening to be in 2008.

[RagingBullrider12]

ooo ok